ElPozo King

Design of the identity of minifuets, an ideal snack to take to the streets and share with friends. ElPozo King is the teenager of the family, fresh and carefree, expressive and social.

The teenager member of the family.

ElPozo
ElPozo King1

The younger member of the ElPozo family invites the teenagers to enjoy with friends and live the streets.

ElPozo King2

A design that enhances the diagonals, to give meaning to that ascendant as a sign of optimism, projection and expressiveness. This gesture is transferred to communication, as well as to the layout of the packaging in its entirety.

The result is clean, contemporary, and full of meaning.

ElPozo King3
ElPozo King4
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Sector
Wine & spirits Food & Drinks Hospitality & Services Institutions & Culture Others
Expertise
Branding Packaging Web & Digital Campaign & Brand Activation Art Direction Naming