Open Container

A collection of wine that travels the world and recreates its passage through the containers that transport it.

The wine travelling on containers around the world.

Hayk Wines
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Open Container proposes a journey through the world for wine, in an expressive and direct way. This Armenian wine that crosses the ocean turns its bottles into a collection of containers, full of colour and fresh and fun details. A brand that is notorious in its proposal, turning the journey into its singular narrative.

Bright colours of paint on the metal in relief, security stickers, capsules in the form of a seal. The world of transport containers is brought together in this design proposal for a unique result.

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The labels printed on aluminium foil recreate the textures of the containers and the wear and tear of time on them.

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For the top of the range the rust is reproduced on the surface of the oldest containers.

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Sector
Wine & spirits Food & Drinks Hospitality & Services Institutions & Culture Others
Expertise
Branding Packaging Web & Digital Campaign & Brand Activation Art Direction Naming