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Maquinon

Maquinon was already provided with an identity. A small Smoking Robot built in the 60s, which at the time seemed powerful and robust, with a disturbing touch of smoke that exhaled through its mouth.

Garnatxa D.O.Q. Priorat

Casa Rojo
Maquinon1

The tasting notes of the wine spoke about a clean and bright red. Our intention was to design a packaging full of light, colour and rythm. The idea was to refresh a wine from the Priorato denomination of origin, so full of peculiar personality.

Maquinon2
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The back label is related to the front label, extending the narrative and turning the challenge of incorporating legal texts into a playful exercise.

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The box is an opportunity to act as an exhibitor in those stores that need it, generating a large stain on the transport pallet itself.

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A’Design Awards (2017, Bronze, Packaging)
Sector
Wine & Spirits Food & Drinks Hospitality & Services Institutions & Culture Others
Expertise
Branding Packaging Web & Digital Campañas y Activación de Marca Art Direction Naming