Machoman has an overwhelming, emphatic, and kind personality. Ten years have passed since the first vintage and this iconic wine has matured with its generation. It is now wiser but without losing its sass.
MACHOMAN
Machoman has an overwhelming, emphatic, and kind personality. Ten years have passed since the first vintage and this iconic wine has matured with its generation. It is now wiser but without losing its sass.
The maturity of an unabashed icon
CASA ROJO
The wine has a lot to tell with this passage of time, so the label is a swarm of typographies that coexist in a peculiar harmony to generate a dialogue with the consumer.
All packaging is designed to evoke feelings in the consumer, where the dialogue and experience begins with the shipping box.The shipping box is designed simply to protect, but at the same time to turn its reception into a brand experience. The box starts a conversation, even before the wine it contains is known.
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