Licores del Mono

With the Licores del Mono design, we worked with respect for the history of Anís del Mono, keeping key elements such as the diamond-shaped bottle and the iconic monkey, but reimagining them with a refreshed, more expressive, colourful and contemporary aesthetic.

Each flavour tells its own visual story. We opted for fresh, organic illustrations for the lemon and herb versions, and a sweet, nostalgic atmosphere for the cookie cream. The monkey becomes the graphic protagonist, with a more lively, approachable and festive attitude.

The naming developed for each flavour seeks an emotional and popular language that evokes cheerful after-dinner moments and informal gatherings. This is how Sarao de Hierbas, Verbena de Limón and Antojo de Galleta were born.

We take care of every technical detail, from the tactile finishes of the labels to a more sustainable cap, which reduces processes without losing character. With this collection, we wanted to expand the brand’s imagery without losing its historical and Mediterranean soul. A proposal designed to connect with consumers who value design, authenticity and the pleasure of sharing.