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KATAKÁN

Rebranding of a pet food and animal care brand belonging to El Corte Inglés. A more emotional approach in which humanised pets as urban tribes brings the packaging to life.

Urban Style.

El Corte Inglés
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Pentawards (2018, Silver, Pet Food )
Sector
Wine & Spirits Food & Drinks Hospitality & Services Institutions & Culture Others
Expertise
Branding Packaging Web & Digital Campaign & Brand Activation Art Direction Naming