Conde de Cuba

Our design for Conde de Cuba was born from a connection to the rich visual language that surrounds the world of Cuban cigars, especially its iconic vitolas, which decorate and distinguish each cigar with symbols of tradition, luxury and national pride. Inspired by this unique aesthetic, we have translated that visual narrative into the rum universe, creating an identity that celebrates Cuba's character and heritage.

Cuba, bottled

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An expressive typographic composition dominates the design, enveloping the handcrafted glass bottles as a seal of authenticity and lineage. The typography depicts the history of this lineage of rum, with a character of craftsmanship and tradition. The dominant colours of blue, red and white evoke the Cuban flag to reinforce the connection with the origin, in a warmer version.

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The vibrant colours of the Conde de Cuba design bring the unmistakable Caribbean flair, recalling the vitality of the island, and its vibrant culture. However, these tones have been balanced with shades that bring an air of distinction, achieving a visual harmony that reflects both the festive soul of Cuba and the premium quality of the product.

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